Today’s Truth Plus: Style Links

February 3, 2012 § 1 Comment

A fashion revolution? (Friedman, FT, 1/30/12) Vanessa Friedman and a few other sites have covered the launch of honestby.com, an e-commerce venture started by designer Bruno Pieters. Honestby is the most transparent e-biz to have launched in recent memory; it allows customers to see and understand the pricing and work that goes into each garment that the company produces. It’s a radical idea, and one that could turn retail on its head if it works.

Tory Burch, taking the fashion world by storm (CBS Sunday Morning, 1/29/12) A short, but well-done interview with designer Tory Burch. It was interesting to hear that she envisioned an entire luxury brand before its launch, and has followed through with success on that concept.

Couture Report: The Day Before Dior (La Cava, NY Times, 1/23/12) This beautiful piece of insider journalism is exactly what Cathy Horyn was suggesting the fashion world needed more of. It’s a behind-the-scenes look at how Dior’s jawdroppingly gorgeous, John Galliano-less couture collection came to exist. Incredible photos.

It’s In The Jeans (Phelps, Style.com, 1/23/12) I like the story of Carrie and Matt Eddmenson of denim brand Imogene and Willie. They started small, are growing carefully and revived local manufacturing.

Ad Campaign – Bates Disciplined Fabric, 1950 (The Vintage Traveler, 1/25/12) I’d never known that Bates College was named after a textile company. Here’s a great background on The Bates Manufacturing Company.

Inside 3×1, Soho’s Only Fully Transparent High-End Denim Factory (Grinspan, Racked, 1/25/12) I’ve been meaning to get down to this denim shop/factory. Like Honestby, it’s meant to bring the consumer closer to the design and production process.

Joseph Brooks, Who Refined Lord & Taylor, Dies at 84 (Vitello, NY Times, 1/30/12) Joseph Brooks was a master merchant and marketing visionary who had great success at both Lord and Taylor and Ann Taylor.

Luis Fernandez & Greg Lawrance – The Duo Behind NUMBER:Lab (Fashion Law, 2/2/12) A law and small business-related interview with up-and-coming menswear brand, NUMBER:Lab.

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